FIG #15 Marketing for Social Change

A practice that proposes that marketing strategies and tactics can be used as an effective consumer-oriented approach to promoting change and improved well-being for individuals, communities, the environment via the offerings of companies and organizations. In this cluster we will examine the roles of company, consumer, producer, influencer and evangelist. Exploring the notion that marketing as a discipline can be used to generate significant societal and behavioral change.

At a Glance
Course Schedule CRN Credits GUR
Economics 101: Markets and Society TR 12:00 PM - 1:50 PM 42654 4 Social Sciences (SSC)
Psychology 101: Intro to Psych MWF 10:00 AM - 11:20 AM 42655 5 Social Sciences (SSC)
Seminar 101: Perspectives on Learning MW 9:00 AM - 9:50 AM 41347 2

Course Details

Economics 101: Markets and Society

Schedule

TR 12:00 PM - 1:50 PM

Description

Instructor: Shawn Knabb

An introduction to the U.S. economy and its role in the world economy. Analysis of current economic controversies at home and abroad. Issues may include overall economic performance, problems of hunger and poverty, and the issues of economic insecurity, inequality, and sustainability. The course will examine the emergence of globalization and regionalism, and their implications for the workers and the environment.

Economics 101 Registration Information
CRN Credits GUR Entity
42654 4 Social Sciences (SSC)

Psychology 101: Intro to Psych

Schedule

MWF 10:00 AM - 11:20 AM

Description

Instructor: Larry Symons

Examination of basic psychological processes utilizing results of research investigations: participation in at least two experiments or equivalent activities is expected.

Psychology 101 Registration Information
CRN Credits GUR Entity
42655 5 Social Sciences (SSC)

Seminar 101: Perspectives on Learning

Schedule

MW 9:00 AM - 9:50 AM

Description

Instructor: Meg Weber

An introductory seminar offering an exploration of academic content and essential questions within the liberal arts and sciences tradition. Includes embedded instruction in academic skills and use of campus resources pertinent to exploration of the FIG cluster theme. Concludes in a formal paper or academic presentation. FIG seminars are linked to FIG clusters or GUR strands. Repeatable under different topics.

Seminar 101 Registration Information
CRN Credits GUR Entity
41347 2

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